The Project

I AM YOU is an installation for the future, existing in the present, and built on the past. Take a seat, reflect. Take a picture, wait. Scan your avatar. Then what? Up to you...Take a seat, reflect. 

Once upon a time our identity was only physical. Then, a phone number was given to us. We chose our email. Later, gamertags for Club Penguin and PlayStation; handles and profile pics for Twitter, LinkedIn, Snapchat, Instagram, TikTok etc.How many versions of us exist? 

Now, during Sónar CCCB 2021 you can create a 3D avatar.Is it you? I don’t know, do you?

As the barrier between digital and physical becomes thinner and eventually disappears, how will we define reality? How will we choose to present ourselves? Who have we been, who are we now? And who will we be? 

The creation of this intsallation, digitals and assets was a class project.

Booth Design

Upon entering the installation a person takes a seat on a chair and faces a “magic” mirror. 

Sensor is triggered, the computer lights up behind the mirror and shows the timer. A photo is taken by the web-camera. 
The avatar starts being prepared. During this process a short animation is played for more context. 


Once the avatar is ready, it emerges on the screen, just a 3D head. Now the user sees both his physical reflection in the mirror and his avatar in digital world.